Preface
… and on the seventh day, relaxing in the ozone filtered sunlight, feet in the crystal blue ocean, Jesus’ nikes by his side, He set mankind a challenge by creating a few rosebushes. Thousands of years we have worshipped the flowers, only to be disappointed. The spur of the moment.
‘My love is like a red, red rose’: temptation in optima forma, but prickly when touched and wilting after a few days. A loveless one night stand.
Expensive and falling apart shortly after Valentine’s, rather than making a lasting impression. “Thanks for the flowers, Fred, do you want to come in for a night cap?” Later, Fred banging at the door after having been kicked out.
“Hi Fred, it’s Wilma again, I just came walking in after spending the week at my mum’s. Fred, your roses, they’re still fantastic! Why don’t you come and have a look? I’ll change into something more suitable in the meantime.” The ultimate dream.
Come true.
The time has come to show the Creator that, although it has taken a while, His humble creations have met His challenge.
The cutflower rose is a Renaissance invention, completed in the transition period of the unique old boys’ world of rose breeding into ruthless price competition, infringements of rights, fraud and bankruptcy of old family businesses. Creativity struggling with money. Some weird old breeder goes under in this struggle, but leaves a secret rose seedling, a code, the embodiment of ultimate beauty, the Holy Rose Grail. Strangely, there is little fiction in the story. The rose is the proof.
TRUE. come true.
No Guts, No Glory. No Rose, No Story.
… and on the seventh day, relaxing in the ozone filtered sunlight, feet in the crystal blue ocean, Jesus’ nikes by his side, He set mankind a challenge by creating a few rosebushes. Thousands of years we have worshipped the flowers, only to be disappointed. The spur of the moment.
‘My love is like a red, red rose’: temptation in optima forma, but prickly when touched and wilting after a few days. A loveless one night stand.
Expensive and falling apart shortly after Valentine’s, rather than making a lasting impression. “Thanks for the flowers, Fred, do you want to come in for a night cap?” Later, Fred banging at the door after having been kicked out.
“Hi Fred, it’s Wilma again, I just came walking in after spending the week at my mum’s. Fred, your roses, they’re still fantastic! Why don’t you come and have a look? I’ll change into something more suitable in the meantime.” The ultimate dream.
Come true.
The time has come to show the Creator that, although it has taken a while, His humble creations have met His challenge.
The cutflower rose is a Renaissance invention, completed in the transition period of the unique old boys’ world of rose breeding into ruthless price competition, infringements of rights, fraud and bankruptcy of old family businesses. Creativity struggling with money. Some weird old breeder goes under in this struggle, but leaves a secret rose seedling, a code, the embodiment of ultimate beauty, the Holy Rose Grail. Strangely, there is little fiction in the story. The rose is the proof.
TRUE. come true.
No Guts, No Glory. No Rose, No Story.
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